There are so many different ways to market your business, but why waste your time with techniques that don’t really work on your blog? Affiliate marketing will get you the attention and sales that you want to see. If you’re a complete newbie to the world of affiliate marketing I would highly recommend reading this comprehensive post on Bengu Marketing.
In order to run a successful affiliate marketing business, you have to attract the right consumers to your website. Writing articles that are relevant to the product or products you are selling, is an efficient way to do this. For example, if you are promoting natural health remedies, post articles on your website about arthritis, the benefits of natural health remedies or how garlic can ease joint pain. This may seem obvious but you’d be surprised at the amount of blogs that post irrelevant information. Consumers looking for information that pertains to the products you are sponsoring are more likely to pull out their credit cards and increase your monthly sales.
Check the company’s reputation. Working with a company who has a bad reputation is pretty obviously a bad idea, but dig a little deeper to see how their underlying reputation looks. They may have undisclosed issues, like a lawsuit that hasn’t made the news yet. You don’t want to affiliate yourself with a company that will, in the end, damage your reputation as well.
Affiliate promoters should embrace new selling methods, such as text-message campaigns. This is still a relatively new service, but already there are thousands of affiliates using this text service to keep their customers informed and to promote new products and affiliate offers.
You should check often to see how well banners, text links and recommendations are doing. If you find that one is doing better than another, you should change your tactics so you can yield maximum profits and sales results. Checking these statistics quite often will increase your earning commissions.
Pre-sell the offers that you want your readers to buy. Just adding a link to a product is not going to make you much money. Explain why you love the product and why you are someone they should listen to. Include the benefits that you have received from the products.
When implementing affiliate marketing on your site, always inform your readers of your affiliations. Be up front about your relationship with the vendor; failure to disclose that you receive some degree of revenue from the advertisements can often make many customers feel as though you are trying to be dishonest or promote the vendor simply to make a quick buck.
An affiliate website’s success depends on the site’s ability to attracting visitors. Your ability to attract visitors depends on two simple factors. The content you create and your strategies for promoting that content. Your content should be so good that people can’t resist sharing and linking to it. This is called a “linkable asset”. Linkable asset are one of the best ways to rapidly grow your following. People love valuable content that is easy to read and full of actionable tips!
It is important to encourage visitors to stay on the site and convince prospective customers to visit the retailer’s site. It is a good practice to reward returning customers or the ones making larger purchases in the form of a sample product or gift.
Your affiliate website should complement the products your retailer offers through your links. Positive feedback, additional descriptions, personal recommendations encourage visitors to click on the merchant’s links and buy the products you promoted, which generates income and provides compensation for your work. Help your visitors to make the decision to buy your retailer’s products.
Make a content site with affiliate links, not an affiliate site with some content added as an afterthought. Web surfers are a smart bunch. They can generally tell when a site exists only to pitch a product or service. Choose a topic you are passionate about and write articles about it, then research affiliate products that dovetail naturally with the subject.
If you don’t have the techniques down to make money, let’s face it, you aren’t making any money! Don’t let random information about marketing fill your head, apply the information you have learned about affiliate marketing from this article, and get the attention and sales that you dreamed your business would have.
Useful resources if you want to find out more about affiliate marketing:
This article on high paying affiliate programs.
A definitive guide to becoming an affiliate, perfect if you want to learn affiliate marketing.
A fantastic list of online business ideas, many of which can be implemented in your blog.